Hannah Baldwin

Hannah Baldwin is Head of Marketing at the Institution of Engineering & Technology, with global responsibility for strategic & tactical marketing activity for the IET's Knowledge portfolio, including publishing – books, journals, Inspec, video and open access - events, venues and communities.

Hannah started her publishing career at ProQuest, as Strategic Marketing Manager for the ChadwyckHealey portfolio, where she was responsible for managing established products and helping to develop and launch new databases. This experience gave Hannah a thorough grounding in digital products in both academic markets and the public and corporate library sectors. She later took on responsibility for international business development for technology products including Serials Solutions and an institutional repository offering.

From ProQuest, Hannah moved to Cambridge University Press. Here, she spent seven years selling, marketing and developing platforms for e-books and digital products acting as Digital Director. During this time, Hannah represented CUP on the Publishers Association’s Digital Directors Board, and throughout her publishing career has been lucky enough to travel widely, including to attend and speak at numerous conferences and events across the world.