Day 3 STM Week 2019 STM ideas factory
STM Ideas Factory on Making Research Impactful
Introduction and Ideas Factory Lead: Toby Green (formerly Head of Publishing, OECD) will manage this, new to STM, interactive event on day 3 of STM Week at the Congress Centre, London on Thursday 5th December.
Laura Evans, a visual storyteller, Nifty Fox Creative will be sketching the ideas as they emerge and these will form the ‘proceedings’ of the day.
"Ideas made visual: Using the power of pictures to engage audiences, motivate teams and drive change in a visual world"
What is live scribing?
Record great ideas & make new connections to solve problems by capturing events through pictures.
Live scribing is real time illustration of the key themes discussed at a meeting, conference, eventor workshop.‘Scribes’ work manually using pens and boards, or digitally using an iPad and projector screen. Audiences can see illustrations progress throughout the event, helping viewers to understand ideas and engage with content.
Programme
8:00 |
Light continental breakfast & networking |
9:00 |
Welcome & Introduction |
9:30 |
Session 1: What is Impact Anyway? |
10:30 |
Refreshment break & networking |
11:00 |
Session 2: How can YOU create impact for your stakeholders? |
12:30 |
Lunchtime: Debate and discussion |
13:30 |
Session 3: Measuring Impact. |
15:00 |
Session 4: Funnelling impact on a tiny budget. To be led by Alexa Colella, Marketing Manager, Journals at Univ of Illinois Press |
16:30 |
New Year Resolutions to Yourself & Wrap-up, Toby Green, Managing Director at Coherent Digital |
17:00 |
Thank you and goodbyes! |
Here’s a challenge. Scientists get almost as much coverage in mainstream media as contrarians, yet if social media is included, those who spread disinformation get 49% more coverage*. Society is being misled on a scale hitherto unseen.
This matters, to take two examples: misinformation is behind the rise in measles and policy inaction on climate. So, how can those of us who work in scholarly communications help tip the scales back? How can we help make research results cut through the ill-informed social-media clutter and have a positive impact on society?
In this brand-new Ideas Factory format, you will be led through a series of exercises by experts who have long experience in making research results more impactful. At the end of the day you’ll have grasped the essentials of what impact really means; have thought through how you can make research more impactful; and discover tools that can help.
Format of the day
The Ideas Factory format is original and informal. Don’t expect to be sitting in an auditorium - because you’ll spend most of the day on your feet working together in small teams at a whiteboard.
Don’t expect to be tweeting and checking your inbox - Do expect to be fully engaged, to participate, to meet and create ideas with new colleagues - and to have fun.
Evidenced-based decisions are undoubtedly beneficial to society but consider this: research funders are increasingly requiring researchers to show the impact of what they’ve done with their grants. To do this they will need help from those who work in scholcom: publishers, librarians, research managers and funding agencies. If you work in scholcom, you need to attend.
*https://www.nature.com/articles/s41467-019-09959-4
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5th December 2019
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